TASK
What started as a small candle workshop has grown into a global business, creating a need to update the brand identity. The goal was to achieve a modern, aesthetic expression of the brand and to update the main sales tools and channels.
SOLUTION
While maintaining the brand identity’s recognizability, we developed a new identity rooted in the essence of our brand strategy: aesthetics and craftsmanship. The logo’s font remains angular but is visually softened, as if gently melted by the warmth of a candle. This artistic, luxurious brand identity encapsulates the essence of our values.
